Damage to your reputation could have a lasting impact that goes beyond your follower count and straight to your bottom line. Unless you want to look fake yourself. Hashtags can be difficult to get right, but they pay off by expanding your reach beyond your follower count.
Refresh yourself on fundamental hashtag best practices. Supporting others shows you care! But not randomly or according to an automated scheme. With intent. With relevance. People can tell if you plan is to follow them, wait until they follow back, then unfollow them. Follow people you legitimately want to follow. Twitter users who are interested in your areas of expertise may well be interested in following you. Respond to their questions and feedback. There are many social media monitoring tools that can help you.
Capitalize on it. Whether this is in the form of a Twitter poll or an off-the-cuff tweet, sharing information sometimes means soliciting it directly. Plus, conversation has the added benefit of being the foundation of all human relationships, see Check out some other great Twitter hacks, here. According to Nielsen, the 2 reason people follow brands on Twitter is because they want to know about special offers.
Access to freebies, exclusive content, and new products also round out the top 10 list. Depending on the influencer, this may mean allocating some of your budget. I interact with my followers while doing this. From there, I rebrand the page to what it is originally meant to be and continue building from there with relevant content.
Mindstate behind this … i want people in my niche to first see my page when there is already interaction and already followers.
I keep a ratio always. I support and engage with people who are in a different niche, and they return the favours. Thank you Neil, I found your advice coherent with your own approach. I definitely feel more comfortable now with a ratio. Neal, would you say the something applies for instagram? Yes, Victor, I do believe it applies for all social networks like Twitter, Instagram, Pinterest, and Google Plus Pages where you have the ability to follow others.
Hope the advice makes sense and helps! I follow back everyone with a photo and a bio and unfollow if I get a spam DM and I do not know them.
Great article as usual Neal. I love Twitter and it is probably my favorite social media platform. But building a network on Twitter takes time, strategy and patience. But the wait is very rewarding. And what makes Twitter great is that is a simple, yet very effective tool that can easily be used for both professional and personal use.
I try to keep around on my main Twitter account. I view SM as a means to interact with others, so I generally look to rfollow, but if that follow is out of the sphere of the interests I pursue with the account I do not rfollow and since I have been on Twitter for sometime I can quickly feel up if an account is legit or not. Plus every now and then I use an online tool to find those who got an rfollow from me and dumped me and I return the favor. I would not mind a ratio seriously larger than 1 because I would take that as a sign my effrorts are paying off.
I also have the same belief about Twitter, that it is a tool for interaction and to meet new people with similar interests. What happens, over time, is that so many irrelevant people or bots? That being said, there are times when we tend to be aggressive in following people like when we first start out on Twitter! Seriously, as your account grows into the hundreds and then thousands of followers, it gets easier to accomplish ;-.
Where is it written that you must follow everyone who follows you? It all comes down to quality, whether your account is business or personal.
Definitely no need to follow everyone that follows you — especially with all of the fake accounts out there. Many people and businesses I meet, however, want to know how to increase their relevant followers, and I believe this advice will help them. Your article on twitter followers following quality is very interesting and appealing to readers. Thanks and wish to post you more article about it. Hey Brent, The intent of the article was really not to say that the amount of followers you have is important.
What I wanted to indicate was that the number of followers and following, together with its associated ratio, will be looked upon by others and will partially define how people perceive of you and whether or not they want to follow you. I personally believe that Twitter should be a two-way street, and if someone decides to follow me similar to sending me a LinkedIn Invitation and accepting it I will follow them back. That is, if they are real and genuine people.
However, there are many people who will follow you just to get you to follow them back and then unfollow you to maintain a ratio or aggressively build up their following. Twitter is not happy about people who do this aggressively, but they exist. From your perspective, if someone you follow doesn't follow you back, what does it say about the relationship? But if they start unfollowing me or if others that I found interesting do not follow me back after a certain period of time, I will unfollow them.
The good news? The possibilities for filling up your content calendar are seemingly endless. Tweets from your followers. Relevant industry articles. Buzzworthy stats. Breaking news. Personal updates. The list goes on and on. With shoppers of all ages wanting and needing less, marketers need to understand consumers' desire for authenticity and it's impact on their strategies. With the help of social scheduling software, you can regularly queue up content without having to constantly tweet in real-time.
This effectively allows you to attract new followers around the clock. While these numbers might vary depending on your time zone and audience, timing your tweets can help your account gain some much-needed exposure.
Ideally, brands should schedule tweets to hit the times where users are more active and tweet in real-time at intervals throughout the day as well. Not sure of when you should Tweet? As you probably know, tweets containing visual content receive more likes, shares and retweets than those without them. As such, brands should strive to couple their tweets with some sort of accompanying image. Even something as simple as a colorful blog post preview like this one from Slack can do the trick:.
Coupling your tweets with GIFs or memes has become common practice, as illustrated by Beardbrand :. Believe it or not, Olive Oil is not great for moisturizing your beard or hair. You're not cooking food, so don't cover your face with it. Meanwhile, infographics are shared three times more often than any other type of image on Twitter. And signaling the strength of video content marketing , this medium is six times more likely to be shared than a typical text-based tweet.
Interested in Management? Here are things to know before diving in. BUT the likelihood of them replying or retweeting your posts is as slim as an uncooked noodle.
People like to give back what's given. So following others is one of the most effective ways to get more Twitter followers. Searching for hashtags like ufc, fight, and conormcgregor will lead you to people tweeting about mix-martial arts. I suggest using a tool like hashtagify to help you find related hashtags. Hashtagify gives you insight into who uses hashtags and where and when people use them. This tool even gives you a "tweet wall" of recent people who tweeted your particular hashtag.
Try this strategy for minutes a day, and you'll see your followers go up within a week. Writing a Twitter thread post means tweeting something and replying to it with a sequence of more tweets. Users are more likely to follow you if they find high-quality, engaging visual content on your page.
Live-tweeting brings a sense of community to an event that people may be witnessing alone. For example, you'll get more engagement tweeting about the season premiere of a popular show than live-tweeting about an old movie you're watching.
Adding hashtags to your tweets connects you to people searching for the same keywords. These numbers are suggestions, so test hashtag amounts yourself to find what works best for you. The right hashtags will get you more impressions and improve your ability to gain new followers. Interactive content allows your audience to participate in whatever you're talking about. When it comes to Twitter, polls have been a great way to bring an interactive element to your account. Target interactive content at your ideal audience by including hashtags in your poll posts.
That's why it's ESSENTIAL to tweet things that appeal to your target audience and move them to take action — either by clicking your links, replying to, or retweeting you. That exposes you to a whole NEW set of people who might be interested in your brand! You can find inspiration and direction by checking out what successful Twitter users are doing.
The tool lets you save your favorite Twitter accounts for inspiration whenever you need it! Name your stream and save it. Link your Twitter accounts to your other social media sites to appeal to followers on other platforms. Instead, find creative ways to share your page so that others follow you online AND offline. Pinned tweets help your profile visitors see your best tweet. Twitter gives you easy step-by-step instructions on how to embed your feed into your website! If your site is getting a fair amount of monthly visitors, consider this a MUST for your Twitter marketing campaign.
Re-tweeting your best posts gives your old followers a chance to engage with a tweet they might have missed or forgotten. Constantly re-tweeting yourself will probably be counterproductive. Your followers want to see NEW original content. HOWEVER, occasionally re-tweeting your most popular posts is one way to establish your brand voice and recycle your best content.
You can run ads on Twitter by creating an ad account and creating a "followers" campaign. The Twitter algorithm will show your ad to your target demographics and those likely to follow you! When running ads, be sure to analyze your results and see if the investment is worth it. Twitter Chats are a fantastic avenue for connecting with people interested in your niche.
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